OnJapan CAFÉ & as a hub ~ PR Event for local specialty products
Develop PR activities targeting toward female audience in Tokyo metropolitan area in order to learn from the market reaction
- Incorporate the specialty food or drinks into Café menu
- Produce and host events and workshops
- Reach out to various media and develop tie-up events
- Quantitative analysis etc.
Research and propose effective PR approaches for global customers including expats and tourists with various background and culture
- PR Strategies (Contents, Methods, etc.)
- Events and Workshops
- Marketing research and quantitative analysis on product package, flavor, and pricing
Support in Marketing PR activities for Japan and global audience
- PR Strategies (Messaging, Contents, Methods, etc.)
- Tool (Document creation, Translations)
- Operational Support (Media relations, Coordination）
- Marketing Research, etc.
Propose Strategy for expats in metropolitan area and other global customers.
Sponsored Activities at OnJapan CAFÉ &
- Events, Workshops
- In-store exhibition, Shop-in-shop
- Special menu development
- Customer feedback survey, Quantitative Analysis etc.